Loasen
BRAND
Loasen BI
We Look At The Essence by Natural Ingredients
Loasen derives its meaning from 'look at the essence'. It is a brand that desires to convey the healthy beauty of nature.
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Word type default
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Word + slogan combination
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Word + symbol combination
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Symbol + slogan combination
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- LOASEN BROWN
- CMYK 0 70 100 60
- RGB #7B3500
- PANTONE P32-16U
luxury by applying brown shades that express
a coconut's peel and healthy soil (Earth). Loasen's colors are the main factors that convey what it means to be “Loasen-like”.
We use color values specified for each media properties, but if the difference in brightness and saturation are severe, we base it on the Pantone color.
We look at the
essencefrom nature.
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The overall form uses a
strong stroke to convey the strength and influence of the great nature -
The alphabet O expresses the coconut and the edges of the letter's lines expresse the leaves of the coconut as the motif.
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The formative of the alphabet,
which is drawn by an uninterrupted single stroke,
expresses the use of natural ingredients as the main ingredient. -
Reinforced the alphabet molding ratio from the middle point, representing the discriminative advantage and confidence of Loasen product users.
